After the comments and the players' feedback from Blizzard's previous announcement of changing the "Battle.net" name, the company will be retaining the same branding the players grew up with. In a recent announcement by Blizzard Entertainment, the company has decided to retain its "Battle.net" brand for online-gaming services and integrate it on their Blizzard logo. This is after the company's previous announcement regarding their plans on changing the original name by using the "Blizzard" name on their products and services; The players and users then gave their feedbacks saying that they want to retain the "Battle.net" brand because it holds 'sentimental value' for them. Read more in our articles including "Blizzard to retain "Battle.net" branding for its online-gaming services" and "Activision Blizzard sued by the US Department of Justice".
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Sep 20, 2025After the comments and the players' feedback from Blizzard's previous announcement of changing the "Battle.net" name, the company will be retaining the same branding the players grew up with. In a recent announcement by Blizzard Entertainment, the company has decided to retain its "Battle.net" brand for online-gaming services and integrate it on their Blizzard logo.
This is after the company's previous announcement regarding their plans on changing the original name by using the "Blizzard" name on their products and services; The players and users then gave their feedbacks saying that they want to retain the "Battle.net" brand because it holds 'sentimental value' for them.
Our coverage of Blizzard to retain "Battle.net" name for online-gaming services includes: "Blizzard to retain "Battle.net" branding for its online-gaming services"; "Activision Blizzard sued by the US Department of Justice"; "Red Bull Partners with Mobile Legends for M7 World Championship". Each article provides unique insights and information.