#iOS App Store

Fortnite, the globally popular battle royale game developed by Epic Games, has made a triumphant return to the iOS App Store in the United States after being removed nearly five years ago. In August 2020, Apple removed Fortnite from the App Store after Epic Games introduced its own in-app payment system, circumventing Apple's 30% commission fee. While Fortnite's return marks a significant victory for Epic Games and could influence broader app store policies, some analysts question whether the game's popularity can rebound to previous levels. Another country has taken a sledgehammer to Apple’s long-standing control over app distribution, as Brazil has officially ordered Apple to allow sideloading on iOS devices. The tech giant now has 90 days to comply with the ruling, which would enable iPhone users to install apps outside the App Store, much like APK installations on Android. However, regulators and competitors continue to challenge this defense, questioning whether Apple’s push for "privacy" is genuine or simply a method of maintaining total control over iOS distribution and monetization. https://youtu.be/eddIhmq4ZP4 Apple has faced similar legal challenges in the EU’s Digital Markets Act (DMA), which has already forced the company to permit third-party app stores and sideloading across European nations. Read more in our articles including "Fortnite Returns to iOS in the US After Five-Year Absence" and "Brazil Forces Apple to Allow Sideloading, Opening the Door for More Mobile Game Stores on iOS".