#Discord monetization

Discord is officially bringing advertisements to its mobile platform starting in June 2025, introducing a feature called Video Quests. The move marks a shift in Discord’s revenue model, which has traditionally relied on its Nitro subscription service and largely avoided traditional advertising. Discord’s product lead, Peter Sellis, described the expansion of its ad program as a “natural evolution,” noting that mobile presents a huge opportunity to engage with the app’s massive cross-platform user base. “This expansion will provide brand partners access to Discord’s highly engaged, cross-platform mobile audience — and create new opportunities for businesses to connect with our community in meaningful, and performant, ways.” This rollout is part of Discord’s broader push to build a scalable advertising business. The introduction of these features followed years of Discord maintaining a reputation as an ad-free platform — a stance that won favor among its gaming-heavy user base. Discord has emphasized that participation in Video Quests is entirely voluntary, aiming to balance monetization with a user-friendly experience. The mobile ad launch arrives as rumors swirl about Discord’s potential plans to go public. With its growing revenue strategies, including a budding ad business and a solid subscription base, Discord appears to be positioning itself for a stronger financial profile, possibly in preparation for an initial public offering. Read more in our articles including "Discord Introduces Reward-Based Video Ads to Mobile Platform" and "Gaming Handheld Price List in the Philippines (2026)".