Fortnite continues to blur the lines between gaming and platform-building by adding yet another nostalgic experience to its growing roster of playable content. This time, it’s the classic children’s board game Guess Who, introduced through a collaboration between user-generated content (UGC) publisher Look North World and iconic toy and game company Hasbro.
While this isn’t an official Fortnite-led collaboration with other developers, it signals a broader trend: studios and publishers increasingly see Fortnite not just as a game but as a thriving platform to bring new—and nostalgic—content to life. With titles like Minecraft and Roblox thriving on UGC experiences, Fortnite is clearly angling to solidify its place alongside them.
Look North World, led by Bungie founder and former Disney executive Alexander Seropian, has been a major player in the UGC space. Teaming up with Hasbro, the company has already launched multiple Fortnite experiences, including Clue-inspired content and even a Gundam-themed red vs. blue showdown. The addition of Guess Who feels like the natural next step in their effort to blend nostalgia with modern gameplay mechanics.
Players can now jump into Fortnite’s Guess Who? Fort Board Game experience, a virtual version of the beloved guessing game. Accessible via island code 7387-6907-3174, the mode is designed for casual play, particularly in duos. Unlike the traditional board game, this version introduces prompts instead of requiring voice communication, making it accessible to a wider audience. Players can ask pre-set questions to eliminate options and identify their opponent’s character—just like the real game but with a Fortnite twist.
To keep things fresh and challenging, this version of Guess Who offers multiple categories, including animals, Nerf products, Fortnite items, and even nostalgic throwbacks like Furbys. This variety adds replayability, ensuring players stay engaged without the game becoming stale.
Fortnite has already demonstrated its ability to offer rich UGC-driven experiences with modes like LEGO Fortnite and the widely celebrated LEGO collaborations. Now, partnerships with Hasbro could take casual gaming to the next level. Hasbro, known for its family-friendly games like Monopoly GO, seems eager to leverage Fortnite’s massive audience. It’s not far-fetched to imagine future experiences centered around Monopoly or other Hasbro classics, giving fans new ways to interact with these games outside their traditional formats.
Look North World, on the other hand, remains focused on pushing the boundaries of UGC gaming with polished, nostalgic hits. So far, they’ve proven their formula works—delivering experiences like Clue and Connect Four that resonate with both veteran players and younger audiences discovering these classics for the first time.
Ultimately, Fortnite’s inclusion of Guess Who serves as a reminder of the game’s evolution from battle royale juggernaut to a full-fledged platform. By embracing user-generated experiences and collaborating with brands like Hasbro, Fortnite isn’t just keeping up with competitors like Roblox and Minecraft—it’s carving its own path forward.
For now, players can hop in, try Guess Who, and see just how well they can narrow down their opponents in this fun and nostalgic addition to Fortnite’s ever-expanding universe.
